Founder and CEO of Tharwah Holding Company (Tadawul: 9606.SR), a Saudi firm dedicated to creating a positive and sustainable impact for people, organizations, and communities. What began as a one-person mission in 2012 has grown into a publicly listed company with a market valuation exceeding SAR 200 million, trusted by ministries, giga-projects, and industry leaders across the Kingdom.

His background combines strategic leadership, operational excellence, and a deep interest in the future of work. He is passionate about enabling transformation at scale, whether through workforce redesign, leadership development, or the integration of emerging technologies like artificial intelligence. He firmly believes that culture and leadership are as critical to success as strategy and execution. Internally, he is focused on building a more empowered and resilient organization where people lead with confidence and learning is continuous.

Outside of work, he is drawn to EVs, emerging tech, and meaningful conversations about the future.